I’m a creative first, and UX is my craft. I’ve spent my career designing digital experiences for blue-chip brands, agencies like R/GA and LBi Digitas, and startups, contributing to award-winning work, including a Webby, and helping agencies land major accounts. My foundation is the full UX cycle: research, strategy, information architecture, prototyping, and testing. From there, my range extends into content and video production, including casting a documentary series for Expedia. I move between strategy, pixels, and people at whatever fidelity the moment calls for, from a napkin sketch to AI. As a bilingual, bicultural designer and facilitator, I help diverse teams find common ground and turn shared insight into work that ships.